Free Email Marketing Guide from CRM Technologies

Specialists in sales lead management, CRM Technologies, are offering a free email marketing guide according to sourcewire. Aimed at marketing professionals working in both business-to-business and business-to-consumer environments, the guide provides hints and tips designed to help the execution of email marketing campaigns more effectively and importantly, within the most recent legal guidelines.

“It covers the fundamental aspects of every email marketing campaign,” explains Andrew Freeman, Director at CRM Technologies. “From avoiding the ‘spam’ label and maintaining credibility, to handling responses and analysing failure. Most importantly though, it also details a pre-campaign checklist of legal requirements related specifically to email marketing,” he continued.

For a free copy of the guide, or for further information about email marketing, download Email Marketing Guide

SEO- 10 steps to success

SEO is complex, but it does not need to be. As with any strategic activity if you develop a methodology or process you can give yourself a pre-defined set of stages which drastically simplifies the process. This is summarized and explained in a very comprehensive way on sourcewire

10 Stage Methodology

1. Site Performance Audit
2. Objectives Setting
3. Project Plan
4. Keyword Analysis & Selection
5. Content Development
6. Site Structure Optimisation
7. Link Building
8. Search Engine Submission
9. Reporting & Analysis
10. Maintenance & Improvement

This article is a shortened version of an 18 page White Paper titled 'How to Implement Successful SEO'. This paper is available to download from http://www.clickthrough-marketing.com/resources/white-paper.php